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Journal of Humanities, Arts and Social Science

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ArticleOpen Access http://dx.doi.org/10.26855/jhass.2022.09.002

Green Entrepreneurship: External Environment Analysis on the Renewable Energy Industry in Jordan

El Amine Nourelhouda

School of Management, Hangzhou Dianzi University, Hangzhou, Zhejiang Province, China.

*Corresponding author: El Amine Nourelhouda

Published: July 13,2022

Abstract

Climate change is reshaping business and economic practices all over the globe. Lately in the middle east more interest is given to the matter. One of the countries in the region that face major issues, concerning climate change effects, is Jordan. The country has done many initiatives to implement a national strategy regarding green economy and green entrepreneurship, but little improvement is made in the topic. Not only that, but also the country is facing a fragile economic situation,  natural resources scarcity and energy deficit supplies. In fact, Jordan imports the equivalent of 93% of its GDP in order to pay its annual bill of natural resources to generate energy. While the geographic location of the country gives it the opportunity to produce a great quantity of energy via renewable energy technologies. Industry analysis is critical since it facilitates the understanding of market circumstances. It illustrates the industry’s condition and entry barriers to access a market. Analysis may guide detect which step an industry is in and if it is still developing or has attained stagnation. Taking in consideration that renewable energy is a main priority when it comes to countries trying to adopt a green vision economics wise. The aim of this paper is to analyze the renewable energy industry in Jordan in order to come out with a list of recommendations to develop the country’s renewable energy sector.

Keywords

Green economy, green entrepreneurship, renewable energy, industry analysis, Jor-dan, Middle east

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How to cite this paper

Green Entrepreneurship: External Environment Analysis on the Renewable Energy Industry in Jordan

How to cite this paper: El Amine Nourelhouda. (2022) Green Entrepreneurship: External Environment Analysis on the Renewable Energy Industry in JordanJournal of Humanities, Arts and Social Science6(3), 275-302.

DOI: http://dx.doi.org/10.26855/jhass.2022.09.002